For the second year now, no-one has to wait on long shopping lines at the supermarket in the Hamptons during the season to buy groceries. By just going to a www.mygofer.com and using your mouse, you can click the items you desire and then click on whether you want to pick up your items bagged, boxed, or just have them delivered. Sounds dreamy, sounds like a way to get an extra hour or two at the beach on a Saturday, or be able to avoid going out on a rainy day, or stay at home and read Dan’s Papers. But that’s what mygofer.com does with deliveries seven days a week and same-day delivery on all orders placed before noon. And not just groceries, but tens of thousands of items. Last Year, Sears Division V.P. Rob Roy said that through Kmart and other co-operating stores, mygofer.com was launched in the Hamptons. This year Jonathon Reckles, the manager of marketing and planning of mygofer.com confirmed the growth and success of the service with this caveat, unlike several online grocery store competitors, mygofer customers can have an easier shopping experience with the mylists feature, a function on the mygofer.com website. This feature allows you to schedule orders weeks in advanced and arrange for recurring orders, so you don’t have to worry about ever being out of the items you need.
Here are some of the new features of mylists to help readers enjoy their summer and get errands finished with little effort: 1) Schedule reminder alerts, 2) Arrange for automatically recurring orders, 3) Quickly and easily find a replacement for out-of-stock items, 4) View and shop multiple lists at the same time.
Weekend summer residents can actually shop from the city, and then have the groceries delivered to their home in the Hamptons on Saturday without going to the supermarket! Reckles explained that already mygofer.com is operating in 800 locations nationwide. He believes that its success is oriented to the way people like to shop now, meaning online. Last year, Sears Sales Communications Manager Michelle Hoffman acknowledged to me that it was Sears, after all, that delivered prefab homes to so many people across the nation as well as the famous Sears catalog, making mygofer.com a more up-to-date version of this form of marketing by the Chicago based company.
Reckles said that Sears Holdings launched this innovative service to simplify the summer shopping experience. “From groceries, produce, prescriptions (mygofer.com/prescriptions) to pet, baby, apparel, electronics, mygofer will help you get what you need, when you need it.” He added that, “Instead of shopping through endless aisles of product, mygofer empowers customers to shop online and pick up orders on the SAME DAY at their local Kmart stores, or have them delivered to their home or office in select locations.” Also, “Customers can shop on-the-go using mygofer.com, mygofer2go app (for Android, BlackBerry and iPhone), mobile browser at mygofer.com/mobile, and even directly on Facebook.com/mygofer.” No doubt this is all worth at least checking out.
I did and I was fascinated by the options. When I visited the website, and quite frankly it’s a trip right out of the Jetsons. The site uses wonderful icons and is user friendly. It was fun just going through the process, like a computer game. Just think, the products you want in the right size, right price, right color, and then a doorbell rings and your order is handed to you. No doubt mygofer.com is here to stay. [/expand]
